Latest From Pendulum
Embracing the AI Agency Remodel: Don’t worry—it’s not coming for your job
Burson & Pendulum co-host fireside chat at ADWEEK House Cannes Lions.
Pendulum Intelligence Redefines Brand Intelligence with the Next Wave of Agentic AI
New autonomous AI agents transform multi-format social data into real-time executive strategy, rendering manual brand monitoring obsolete
The New Mandate: Agentic Brand Intelligence
This article by Pendulum CEO Mark Listes introduces "agentic brand intelligence," explaining how autonomous AI agents can continuously track and contextualize a company's brand narrative across complex digital ecosystems. It highlights the shift from traditional, reactive social listening toward proactive, self-directing AI systems that can independently discover hidden marketplace signals and predict shifts in consumer sentiment.
Crisis Comms: What intelligence really looks like
This article explores the fundamental mechanisms of modern crisis communications with Mark Listes, CEO or Pendulum, focusing on how public relations professionals must gather and analyze media intelligence to effectively manage brand reputation during a corporate emergency. It provides actionable strategies for identifying early warning signs, parsing digital data, and filtering out noise to separate minor online incidents from genuine institutional crises.
Navigating a Modern 2026 Brand Strategy
GEO, Merging Brand Functions, and Upskilling Social Listening for Audio and Video
Reclaim Ghost Impressions and Capture an Accurate Share of Voice
Turning social listening into social intelligence to uncover your brand’s true impact.
Pendulum selects Red Lorry Yellow Lorry as its U.S. PR agency
Pendulum, an AI-driven social listening and intelligence platform built for the video-first internet, has appointed Red Lorry Yellow Lorry as its U.S PR agency of record.
It's Time for the Social Intelligence Revolution
How agentic AI and unified intelligence are putting corporate storytellers back in the driver’s seat.
Pendulum, a new Madrona Venture Labs startup, aims to combat misinformation on video platforms
Misinformation is a big problem. Tech giants including Facebook, Twitter, and YouTube — which deleted 500,000 COVID-19 misinformation videos — are under scrutiny for the spread of false content on their platforms. A new startup out of Seattle wants to help provide a solution.
Times Have Changed. So Should Your Tech Stack.
See how brands are upgrading their strategies with Pendulum Social Intelligence.
