Find Your Next Influencer Intelligence Force Multiplier
Pendulum delivers auditable influencer intelligence across 25+ social channels, helping you find that needle in a haystack and turn every influencer partner into a guaranteed force multiplier.
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Proven at Scale
standard manual influencer vetting and discovery time. Pendulum’s automation reduces this to 2-5 hours
creator channels tracked by Pendulum
social channels monitored by Pendulum’s social intelligence platform
Stop Wasting Time Manually Tracking Influencers. (Are You Still Doing That?)
66% of Instagram brand mentions are detected solely via AI-generated image captions or Pendulum’s Optical Character Recognition (OCR).
You struggle with inefficiencies in collecting and analyzing data from multiple media sources, which dangerously slows your manual vetting process.
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Today’s Data Sources, With Tomorrow’s Tech: Influencer Intelligence That Sees in Full Color
Our proprietary AI processes influencer content across all forms of media simultaneously, ensuring you get a complete social view.
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We analyze over 92 million hours of video and monitor 15.9 million creator channels across 25-plus platforms, giving you the scale you need.
Our Automatic Speech Recognition (ASR) engine automatically transcribes spoken content, capturing the untagged mentions buried deep in any long-form video or podcast.
Computer Vision and Logo Detection identify your product or brand visually, even when the influencer omits the brand name in the caption.
The 3 Pillars of Influencer Intelligence We Drive
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Stop hunting for influencers one by one. Our sophisticated, risk-based approach dynamically surfaces the best creators for your campaigns based on influence, growth velocity, and topical relevance. Influencer discovery supports sorting by followers, mentions, or impressions.
Lead Channels
We immediately ingest every post from the most prominent influencers on major networks, ensuring instant tracking of high-velocity influence vectors. Pendulum identifies influencers driving measurable impact.
Look-A-like Expansion
AI embedding models proactively surface adjacent, fast-growing creators and automatically promote them to full-time ingest. This intelligence identifies emerging sources that are rapidly gaining traction.
Topic Scouts
We monitor a living library of 150-plus global issues (e.g., sanctions, labor strikes, DEI), plus you can create your own. This helps you align influencer campaigns with emerging market conversations or pivot away from sensitive topics.
We transform the manual, shallow influencer vetting process into an automated, auditable compliance function.
Multimodal Vetting
Scan the influencer’s history across all content modalities (audio, video, visual, text) to proactively address the high probability of untagged, spoken, or visual brand misalignment that traditional Boolean search methods cannot expose.
Untagged Brand Mentions
ASR/Transcript Analysis flags mentions immediately when the brand name is spoken only, alerting you to narratives as they happen.
Use our platform to manage post-contract influencer monitoring and ensure your creator partners remain a force multiplier.
Custom Watchlists
Utilize the Follow Key Voices feature to create custom influencer watchlists for all contracted creator partners and high-interest creators.
Low-Latency Checks
We check your critical influencers frequently. Influencer-List handles are refreshed every six hours across all platforms. This low-latency rate minimizes your maximum exposure window.
Stop hunting for influencers one by one. Our sophisticated, risk-based approach dynamically surfaces the best creators for your campaigns based on influence, growth velocity, and topical relevance. Influencer discovery supports sorting by followers, mentions, or impressions.
Lead Channels
We immediately ingest every post from the most prominent influencers on major networks, ensuring instant tracking of high-velocity influence vectors. Pendulum identifies influencers driving measurable impact.
Look-A-like Expansion
AI embedding models proactively surface adjacent, fast-growing creators and automatically promote them to full-time ingest. This intelligence identifies emerging sources that are rapidly gaining traction.
Topic Scouts
We monitor a living library of 150-plus global issues (e.g., sanctions, labor strikes, DEI), plus you can create your own. This helps you align influencer campaigns with emerging market conversations or pivot away from sensitive topics.
We transform the manual, shallow influencer vetting process into an automated, auditable compliance function.
Multimodal Vetting
Scan the influencer’s history across all content modalities (audio, video, visual, text) to proactively address the high probability of untagged, spoken, or visual brand misalignment that traditional Boolean search methods cannot expose.
Untagged Brand Mentions
ASR/Transcript Analysis flags mentions immediately when the brand name is spoken only, alerting you to narratives as they happen.
Use our platform to manage post-contract influencer monitoring and ensure your creator partners remain a force multiplier.
Custom Watchlists
Utilize the Follow Key Voices feature to create custom influencer watchlists for all contracted creator partners and high-interest creators.
Low-Latency Checks
We check your critical influencers frequently. Influencer-List handles are refreshed every six hours across all platforms. This low-latency rate minimizes your maximum exposure window.
You Need Proof That Your Influencers are a Force Multiplier, not a Liability
Tagged Influencer Lists
Upload handles for partners, advocates, or competitors.
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Operational Efficiency
AI-powered influencer discovery and vetting can reduce manual research time by up to 70%.
ROI Context
Influencer marketing can be largely automated, reducing manual labor and allowing directors to shift focus to high-value strategy rather than billable grunt work.
Eliminate The Gamble. Guarantee Your ROI.
Pendulum delivers the influencer intelligence you need to scale your campaigns with confidence and ensure every hire aligns with the brand.
