Capture the Unwritten: Audio & Visual Insights
If you only track #tags and @mentions, you’re missing up to 75% of the conversation. Pendulum's social intelligence brings the hidden world of video and voice into high-definition focus.
Data We Can Brag About
We've got the data sources you care about. Keep a pulse on mainstream channels like TikTok and YouTube, while maintaining a close watch on the fringe networks where crises brew.
Some Things are Timeless. Social Listening Strategy is Not.
Legacy social listening tools were built for a text-only world. By ignoring the explosion of video and audio, they leave you at a massive disadvantage—forced to hunt for signals through a keyhole.
To lead, you need a social intelligence platform built for the modern landscape. Proactively detect emerging trends and capture the narratives that matter most across the niche and decentralized platforms where culture happens.
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True Content Intelligence
Content comes in many forms. We give you technology that finds and understands them all across TikTok, YouTube, LinkedIn, and more.
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Pendulum’s Automatic Speech Recognition (ASR) transcribes spoken content from long- and short-form videos, including those on YouTube and TikTok, to identify mentions buried in the content.
Pendulum’s ASR transcribes and analyzes podcasts and long-form audio across social platforms, converting audio to text to identify mentions, sentiment, and narratives that aren't available in text-only tools.
Pendulum’s Optical Character Recognition (OCR) and Logo Detection extracts text and links embedded in images or video frames (e.g., a Telegram link), and detects when a logo or product is visible. It's like seeing in color.
We Love Risk-Takers, Just Not When it Comes to Brand Reputation.
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A TikTok video with over 160K views spoke about a brand product, but the brand name was mentioned only in the body, not in the title or description (Caught via ASR/Transcript Analysis).
A brand was mentioned in connection with strong working conditions during a livestream, buried deep in the transcript of a two-hour video (Caught via ASR/Transcript Analysis).
A product was featured on TikTok, but the brand name was not included in the caption or description (Caught via Logo Detection/Visual Recognition).
Pendulum captured mentions of a brand on fringe platforms including Rumble, BitChute, and Gab. (Caught via Niche Channel Ingestion combined with ASR/OCR).
A TikTok video with over 160K views spoke about a brand product, but the brand name was mentioned only in the body, not in the title or description (Caught via ASR/Transcript Analysis).
A brand was mentioned in connection with strong working conditions during a livestream, buried deep in the transcript of a two-hour video (Caught via ASR/Transcript Analysis).
A product was featured on TikTok, but the brand name was not included in the caption or description (Caught via Logo Detection/Visual Recognition).
Pendulum captured mentions of a brand on fringe platforms including Rumble, BitChute, and Gab. (Caught via Niche Channel Ingestion combined with ASR/OCR).
Your Brand is Finally in Focus
Coverage Breadth
Monitoring 25+ social channels and growing, so you don't miss a mention.
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Multilingual Insights
Hear insights in 75+ languages so that no matter who is speaking, you can find your brand mention.
Executive-Level Reporting
We create AI-powered reports that explain the brand trends you see in ways your executive team can understand and use.
Access Over 92 Million Hours of Analyzed Video
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