Audio and Visual Insights Designed for Modern Social Listening

You could be missing up to 75% of brand mentions that are found through Pendulum's AI-analysis.

Pendulum In Numbers

The Social Landscape Has Evolved. Has Your Social Listening?

75%

Missing mention volume is surfaced by Pendulum

55%

Non-text impressions come from non-text sources

75%

Untagged mentions appear in video/audio transcripts

66%

of Instagram brand mentions are found via Optical Character Recognition analysis

Solutions

Some Things are Timeless. Social Listening Technology is Not.

Legacy Listening

If you can’t see multimedia content at scale, it isn't your fault. Legacy social listening tools can’t process and understand video, audio, and visual content like they can text-based content. Today, this leaves you at a considerable disadvantage, preventing you from pinpointing the signals that genuinely matter.

Meet Social Intelligence

To stay relevant and ahead, you need a social listening tool built for today’s content landscape. Pendulum's social intelligence analyzes and enriches video, audio, text, and images. Your brand can proactively identify emerging trends and detect narratives across decentralized and niche platforms that matter to you.

The whole data picture

Introducing True Content Intelligence

Content comes in many forms. We built technology that finds and understands them all.

Pendulum’s Automatic Speech Recognition (ASR) to transcribe spoken content from long- and short-form videos, including those on YouTube and TikTok, to identify mentions buried in the content, including a two-hour courtroom stream.

Pendulum’s ASR transcribes and analyzes podcasts and long-form audio across social platforms, converting audio to text to identify mentions, sentiment, and narratives that aren't available in text-only tools.

Pendulum’s Optical Character Recognition (OCR) and Logo Detection to extract text and links embedded in images or video frames (e.g., a Telegram link), and to detect when a logo or product is visible. It's like seeing in color.

We Love Risk-Takers, Just Not When it Comes to Brand Reputation

A TikTok video with over 160K views spoke about a brand product, but the brand name was mentioned only in the body, not in the title or description (Caught via ASR/Transcript Analysis).

A brand was mentioned in connection with strong working conditions during a livestream, buried deep in the transcript of a two-hour video (Caught via ASR/Transcript Analysis).

A product was featured on TikTok, but the brand name was not included in the caption or description (Caught via Logo Detection/Visual Recognition).

Pendulum captured mentions of a brand on fringe platforms like Rumble, BitChute, and Gab. (Caught via Niche Channel Ingestion combined with ASR/OCR).

A TikTok video with over 160K views spoke about a brand product, but the brand name was mentioned only in the body, not in the title or description (Caught via ASR/Transcript Analysis).

A brand was mentioned in connection with strong working conditions during a livestream, buried deep in the transcript of a two-hour video (Caught via ASR/Transcript Analysis).

A product was featured on TikTok, but the brand name was not included in the caption or description (Caught via Logo Detection/Visual Recognition).

Pendulum captured mentions of a brand on fringe platforms like Rumble, BitChute, and Gab. (Caught via Niche Channel Ingestion combined with ASR/OCR).

VALUES

We Found the Signal. Now You Can Finally Ignore the Noise.

Coverage Breadth

Monitoring 25+ social channels and growing, so you don't miss a mention.

Multilingual Insights

Hear insights in 75+ languages so that no matter who is speaking, you can find your brand mention.

Executive-Level Reporting

We create AI-powered reports that explain the brand trends you see in ways your executive team can understand and use.

Access Over 92 Million Hours of Analyzed Video

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