Real Competitive Benchmarking. No API Scraps
Deliver True Social Listening Share of Voice
Your competitors rely on outdated social listening tools that sample text-only data and miss the video and audio-first conversation.
Pendulum provides the definitive, auditable competitive benchmarking intelligence you need to gain a decisive advantage in any vertical, from retail to government.
Your Competitive Analysis Needs Improvement. We Know Exactly Why
Legacy social listening platforms rely on text APIs and structured data, creating critical data gaps in your market perception. Accuracy is impossible when you use 2005 technology for a 2026 problem.
The Missing Data
If your social listening platform only covers news or basic text APIs, you aren't seeing the market; you're seeing a postcard.
The Multimedia Data Gap
If you can't capture mentions buried in video, audio, or fringe networks, your competitive benchmarks are just expensive guesses.
Charts Aren't a Strategy
A simple SOV chart tells you that something happened, but it doesn't tell you what to do about it.
Our Technical Edge Guarantees Your Benchmarking Superiority
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Our technology integrates Computer Vision, Automatic Speech Recognition (ASR), and Optical Character Recognition (OCR) to provide deep analysis of video and audio content.
ASR and Natural Language Processing (NLP) are applied to raw transcripts, enabling the system to identify not only the presence of a brand name but also the context surrounding the spoken mention, distinguishing positive user-generated content (UGC) from negative criticism.
We use Computer Vision to detect when a competitor's logo or product is visually featured. This captures untagged UGC and visually driven trends that text-only platforms miss.
Pendulum supports analysis in 75 languages, enabling monitoring of worldwide risk and establishing global SOV benchmarks without relying on competitor data sampling.
Our technology integrates Computer Vision, Automatic Speech Recognition (ASR), and Optical Character Recognition (OCR) to provide deep analysis of video and audio content.
ASR and Natural Language Processing (NLP) are applied to raw transcripts, enabling the system to identify not only the presence of a brand name but also the context surrounding the spoken mention, distinguishing positive user-generated content (UGC) from negative criticism.
We use Computer Vision to detect when a competitor's logo or product is visually featured. This captures untagged UGC and visually driven trends that text-only platforms miss.
Pendulum supports analysis in 75 languages, enabling monitoring of worldwide risk and establishing global SOV benchmarks without relying on competitor data sampling.
The Pendulum Result? Predictive Advantage and Decision Velocity
Pendulum’s focus on Predictive Intelligence sharply differentiates us from competitors that offer only descriptive insights (what is happening now).
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Our predictive analysis identifies emerging narratives competitors may adopt, enabling preemptive communication or product strategy adjustments.
We offer a unified solution that streamlines data insights shared across departments, addressing common frustrations with disconnected tools.
We deliver automated, executive-ready insights that save significant analyst time and accelerate decision-making. This ensures your C-suite finds out about a competitor's crisis from you, not a journalist.
Guarantee Your Superiority
Pendulum provides unmatched coverage and technical superiority to help you fully understand your market, anticipate competitors' moves, and achieve definitive SOV benchmarks.
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